Ebiniyi Olabode

What Type of Entrepreneur Are You? (Infographic) Image credit:  Frederic Legrand - COMEO |Shutterstock.com | Virgin Sir Richard Branson’s no boring venture capitalist. Instead, the knighted  P.T. Barnum of business  has crowned himself an “adventure capitalist.” And, judging by his  out of this world  aspirations and the wacky  publicity stunts  he’s pulled over the years, he’s spot-on in his assessment. The daredevil billionaire and shameless self-promoter will stop at nothing to draw eyeballs to his Virgin companies. He’s jumped off the Palms Hotel Casino in Las Vegas (literally by the seat of his pants), kite surfed with a buck naked model clinging to his back and even mooned a crowd of reporters in Canada. You might call Branson crazy. We call him an opportunist and a brilliant one at that. Whatever he’s doing, it’s working...all the way to the bank, to the tune of an estimated personal net worth of $4.8 billion. Mark Zuckerberg,...

8 Successful Online Entrepreneurs You Should Be Following Image credit:  Cloud Living via Facebook There isn’t a single entrepreneur out there that can’t benefit from some extra inspiration and motivation. We can all learn something by following successful individuals. It sparks inspiration and learning from their real-life business experiences can help us all on our own entrepreneurial journeys. I have put together a list of eight online entrepreneurs that I personally follow and have worked with -- individuals that all entrepreneurs can learn something from, especially those interested in starting or growing an online business. 1. Jeff Taylor As CEO of  DEVISE ,  Jeff Taylor  has extensive experience building profitable online businesses. What began as a web design and marketing firm eventually transformed into an entity that creates, markets, monetizes and then eventually sells websites. Taylor and his partner Evan Lisabeth have...

7 Digital Marketing Strategies for Franchises (Infographic) Here's how to use the power of search, social media, email and more to increase your visibility. As more and more entrepreneurs open franchises in the U.S, the competition is becoming fiercer. Fortunately, there are plenty of ways to make your  franchise  stand out and succeed in this crowded market, starting with effective  digital marketing  strategies. As Google searches, social media and online reviews become the primary channels where people discover new and small businesses, it is invaluable for a franchise to leverage certain tools such as easily searchable keywords and exposure on other reputable and high-traffic websites. Custom targeting techniques boost effectiveness and reviews, and interactions with consumers leave a lasting impression, whether it’s a reply to a Facebook comment or a retweet.